HomeFlow Pro
The software your website wished it came with.
HomeFlow Pro is Ironwood’s own software for home service businesses: your website, search, social media, reviews and every lead in one inbox, on one login, with AI doing the heavy lifting.
- Pest
- Pool
- Lawn
- HVAC
- Plumbing
- Roofing
What it is
The operational engine around your website.
HomeFlow Pro is Ironwood’s custom-built platform for the home service industry. It is not an agency resale or a white-label tool.
It is built for businesses that win work by being found and by answering the phone: search you can control, social media that stays current, a blog that writes its first draft, and the numbers that show what is working. The product itself lives at homeflowpro.ai.
Getting started
Your site first, then one simple plan.
We set up your new site on your own domain using what you already have, so you are up and running quickly.
Want something more custom, like bespoke design, deeper search work or many more pages? We scope it with you on a call and quote it for what it involves. After the build, one monthly plan covers everything else.
The plans
Five plans, month to month.
HomeFlow Pro is built on AI. It generates and optimizes your pages, drafts blog posts and social media content, and tracks whether AI assistants recommend you, with more of it unlocked as you move up. The first four plans put the dashboard in your hands. Managed has our team run it all for you. Month to month. Cancel anytime.
Full AI suite
Starter
$149
per month
Website on your domain, hosting, dashboard login, Google Business Profile claimed and managed, every lead in one inbox, monthly plain-English report, and up to 3 service-area pages.
Growth
$249
per month
Adds the SEO tab with flags and AI Generate, a blog editor, AI visibility on one engine, and up to 5 service-area pages.
Pro
$349
per month
Adds keyword research, AI Optimize for structured data, social media drafted monthly, AI-drafted blog posts, AI visibility on two engines, and up to 10 service-area pages.
Elite
$499
per month
Adds Fix All, AI visibility on two engines (a third is coming soon), unlimited service-area pages, and Remi included.
Managed
$699
per month
We run all of it. No login. A monthly one-page summary, and a call when something needs you. Remi included.
Add-on
Remi, your AI receptionist.
Remi answers every call in your business’s name. She greets the caller, finds out what they need, answers common questions and captures the lead, day or night, mid-job or when the line is already busy. Every call is logged in your dashboard, so every lead is accounted for.
She tells every caller she is an AI, and it is the first thing she says. Remi is an add-on, priced by plan, and built into Elite and Managed. Every plan includes 100 call minutes a month, then $0.25 a minute, the same rate on every plan.
+$99
Starter
+$75
Growth
+$50
Pro
Included
Elite
Included
Managed
Managed by Ironwood
Done for you, start to finish.
We run all of it for you with Ironwood’s AI and our team: search, social media, content, reviews and every lead. No login. No learning curve.
- A monthly one-page summary, and a call when something needs you
- Remi, our AI phone assistant, built in
- Content reviewed and approved by a person before it publishes
Ready quickly
Built for your trade, set up for speed.
We know the home service businesses we build for, so your site, services and service area are set up fast and you start getting found sooner.
FAQ
Questions we get
How quickly can I get started?
Is there a contract?
Do I have to log in to anything?
Who is Remi?
Work here starts with a conversation
Tell us what is going on in the business.
Tell us about the business and we will show you what it looks like set up.